Visa chip technology is enhancing the security of card transactions, and U.S. financial institutions are issuing chip-enabled payment cards. This means consumers across the country will expect to use them.
Stay ahead of the competition by taking advantage of the EMV® chip opportunity to offer your customers a new level of protection. As an acquirer, you’re invited to connect with Visa to help test and certify your POS terminals and software. POS partners and VARS can connect with acquirers and gateways to test and certify merchant's POS terminals and software.
Help your customers stay ahead
Remind your merchants that chip technology will help safeguard their brand and give them peace of mind. Fraudsters are likely to target outdated magnetic stripe-only terminals. Educate your merchants that the cost of investing in a new chip-enabled terminal will be offset by a decrease in fraudulent charges.
Have questions about Visa chip technology? Find answers below for your frequently asked questions.
No. Visa continues to support a range of Cardholder Verification Methods (CVMs) including signature, PIN, and no-signature for low-value, low-risk transactions. Visa will maintain interoperability across those methods with technical standards, business rules, and compliance programs.
Dual-interface refers to the ability of the terminal to accept both contact and contactless chip cards or payment devices such as mobile phones. Dual-interface terminals are able to process transactions from various payment products including chip contact cards, contactless cards, mobile devices and magnetic-stripe cards.
TIP offers merchants who update their POS infrastructure a waiver from the requirement to complete an annual Payment Card Industry (PCI) Data Security Standard (DSS) validation assessment. The elimination of this requirement could represent a significant cost reduction for participating merchants. This program benefits qualifying U.S. merchants who process at least 75 percent of their transactions using fully enabled dual-interface (contact/contactless) EMV chip terminals. While they still need to be compliant with the PCI DSS, qualifying merchants will not have to go through the process of validating compliance.